A business now needs a website more than ever no matter its size, but that’s even more true regarding startups as it is a powerful tool to attract leads.
Here are 5 things to consider when creating a website :

1. Your domain
Your domain name has to be creative and unique to really stand out. It goes without saying, but it also has to be relevant to your business!
2. Find a good website developer
Depending on the quality you’re aiming for, it may be a good idea to hire a website developer. Remember that it is one of your main assets to generate leads, it has to be flawless!
3. An obvious call to action
Now that you’ve attracted leads, your need to capture them! Make an obvious call to action that clearly asks for sales. This can has tremendous effects directly on your sales.
4. Testimonies/Reviews of your product or service
Feedback is the way to move forward. Give your customers the ability to review everything, giving you necessary insights to know what works and what doesn’t.
5. Categorisation of your product and services
If you have a large panel of products or services, you have to present them in a user friendly way. Fail to do that and your customer will never even consider returning to your website!

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